Email is potentially the easiest and the hardest way to engage with your alumni. They're so easy to send, but sometimes the most difficult to gain traction with. In this whitepaper you'll learn:
- When to send your emails
- Why and how to personalize them
- Subject line writing
- How to use A/B Testing to increase opens, clicks and responses
- And all the insights are summarized in a powerful, elegant one page flow chart for easy reference.
Your Friends at QuadWrangle