QuadWrangle Downloads

  • The Alumni Email Playbook

    Email is potentially the easiest and the hardest way to engage with your alumni.
  • The Alumni Social Media Playbook

    We've done the research so you can efficiently and effectively engage your alumni over social media
  • Capacity to Give Whitepaper

    Insights into some key sources of information on donor giving capacity, ordered by value and cost of access.
  • Alumni Propensity to Give Whitepaper

    Propensity to donate is one of the most important metrics for estimating alumni donations. Even your wealthiest alumni are unlikely to donate if they are disengaged from your university. Understanding and leveraging propensity can help you fully engage with alumni at every capacity level.
  • Media Mix Modeling Whitepaper

    Media Mix Modeling has is a complex marketing strategy traditionally utilized by large companies with massive research resources. However, the core methodology of media mix modeling can be employed by any fundraiser to maximize outreach efforts.
  • Peer to Peer Fundraising Whitepaper

    The development and distribution of engaging outreach materials is critical to a successful university donation drive. Alumni peer networks are a substantially underutilized resource in fundraising spaces, but can be harnessed to build more successful campaigns. In this white paper, we explore how peer networks can be used to drive more effective fundraising.
  • Alumni Social Media Playbook 2.0

    With a huge range of social media platforms available, it can be tough to develop an overarching outreach strategy. By understanding common alumni engagement issues and their solutions, you can craft a strategic plan for social media usage.
  • Content Creation Whitepaper

    Content is a critical tool in increasing alumni engagement. Delivering substantial quantities of useful, interesting content can drive alumni propensity to donate by pulling alumni into university affairs. This whitepaper explores how to expand content offerings in a meaningful way.
  • Strategy Development Whitepaper

    Creating meaningful strategy is an ongoing challenge in the alumni engagement space. In this whitepaper, we walk through the essential outcomes of strategy and provide structure for setting actionable engagement goals.